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3 Reasons We Fear AI Marketing Technology

3 Reasons We Fear AI Marketing Technology

There are a number of myths and fears surrounding AI marketing technology, and these may in the very near future limit the ability of brands to stay competitive in the new world of marketing.   Marketing is a discipline built around testing, learning and refining. And...

Machines are fixers; humans are visionaries

Machines are fixers; humans are visionaries

With the World Economic Forum now predicting that machines will do more workplace tasks than humans by 2025, it’s difficult to deny that artificial intelligence (AI) exists. But it’s also often difficult to recognise AI, even when it’s right in front of you.